The service ladder

The right work.
At the right stage.

Diagnose the opportunity, validate a justified test, then optimize only when a usable baseline and a worthwhile question exist.

Choose the work your product needs.

01 / Diagnose

Know what deserves a test.

Limited launch offer
Standard fee: $199 Launch offer: $99 USD
per base assessment First 3 paid base assessments.

Readiness, platform fit and a practical launch blueprint for one technology product or offer.

Explore Diagnose

02 / Validate

Put the opportunity to work.

Founding service fee
$399 USD
per base pilot

A controlled ChatGPT Ads pilot with a defined commercial question, budget and review.

Explore Validate

03 / Grow

Improve from a usable baseline.

Founding service fee
$599 USD
per 30-day base cycle

Bounded optimization cycles, measurement review and expansion only when justified.

Explore Grow

Founding fees apply to the first three paid base assessments, first three paid base pilots and first three paid base optimization cycles respectively. Scope and availability are confirmed before acceptance. Advertising spend is separate and paid by the client. Any applicable taxes are confirmed in the written quote.

What changes between stages

Different deliverables.
One connected standard.

Compare the three services
Question Diagnose Validate Grow
Founding service fee (USD) Standard fee: $199 Launch offer: $99 per base assessment
Limited launch offer · First 3 paid base assessments
$399 per base pilot $599 per 30-day base cycle
Main purpose Assess paid-test readiness Answer one commercial question through a controlled pilot Improve a validated acquisition scope
Campaign execution Not included ChatGPT Ads, agreed pilot scope ChatGPT Ads, accepted recurring scope
Main output Readiness report and blueprint Pilot decision report and handoff Optimization record and period-end decision
Entry Defined product, market and primary path Same-scope readiness decision or equivalent review Usable pilot or equivalent existing-account baseline
Other platforms Fit assessment where relevant Separate expansion pilot Separate scope and validation
Media spend No media is launched Separate, paid by the client Separate, paid by the client

A practical starting point

You don’t have to buy
the whole ladder.

If you need a grounded view of whether advertising is suitable, start with Diagnose. If the execution prerequisites are already established, a condensed readiness review may support direct entry to Validate.

Grow can also accept a suitable existing ChatGPT Ads account when its history supports an equivalent bounded baseline. Unclear measurement or an inconclusive pilot needs resolution before recurring management.

Scope, service fee, delivery window and media budget are confirmed in writing before work starts. A named platform is not a promise of account access, inventory or delivery.

A useful first conversation

Not sure where to start?

Share the product and your current situation. I’ll identify the appropriate assessment or execution route before proposing a scope.

Discuss your product

Written-first. No compulsory discovery call.